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AI & SEO: Why I’m Not Buying the “SEO is Dead” Narrative
SEO is evolving, not dead; AI reshapes strategies while Google’s updates remain a significant challenge for professionals.
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We Ain’t Afraid of No Ghost… I Mean, AI!
The digital world is always spinning, and with AI tools like ChatGPT and Gemini changing how people search, it’s easy to feel a little spooked. But as an SEO veteran, I’m here to tell you: we ain’t afraid of no ghost… I mean, AI! Dive in to discover why AI isn’t here to haunt your…
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Rising Above: Confronting Racism and Embracing Joy
This week, I had an experience with racism that deeply affected me. As a woman of color, I’ve encountered racism before, but each time feels just as jarring. I won’t delve into the specifics of what happened, but it served as a stark reminder that regardless of my achievements or the quality of my work,…
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Under Construction: Embracing the Journey of Growth and Progress
The writer reflects on the ups and downs of SEO, likening it to being “under construction.” Embracing the journey of skill-building and personal growth, they emphasize the value of a strong foundation and the satisfaction of eventual accomplishment through perseverance and continuous improvement.
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Navigating the Google Analytics 4 Maze: A Quest for SEO Clarity
Google Analytics 4 has disrupted the familiarity of Universal Analytics, introducing a more complex, event-based measurement approach. Users find the new platform challenging and less user-friendly, prompting hope for future improvements. Despite its current drawbacks, many companies and individuals in the realm of SEO are navigating the GA4 maze while anticipating a more user-friendly experience.
First, Coffee. Then, Go Forth & Inspire! 